Guest reviews & surveys for hotels — built in AlgeriaEvery review, read.Every reply, on time.No guest unheard
Iris brings your Booking.com, Expedia and Airbnb reviews and your survey responses into a single ticket queue. Every piece of feedback gets a priority, a team and a deadline — and you finally see what moves your score up or down.
72 h
to reply, tracked ticket by ticket
27
hospitality topics, sentence by sentence
4
languages analysed, Darija included
1
queue for reviews and surveys
- Booking.com
- Expedia
- Airbnb
- Post-stay surveys
- CSV import
- Google Business Profilecoming soon
The daily struggle
Does this sound familiar?
Iris was built so that none of these slips through again.
- 01
A 4/10 review discovered three weeks after it was posted
- 02
Replies that go out late — or never, on some channels
- 03
Nobody knows who should handle the breakfast complaint
- 04
A score that drops, with no idea why
- 05
Reviews in Arabic and Darija that nobody analyses
- 06
Paper questionnaires that end up in a drawer
The ticket queue
A review isn't a statistic. It's work to be done.
Iris doesn't just display your reviews. Every piece of feedback becomes a ticket, with a priority, the team concerned and a deadline: 72 hours, or the channel's own deadline if it's shorter. Once it passes, the ticket turns overdue — on its own.
Everything you need to own your reputation
Built for a hotel manager, not an analyst: the filters that matter, and a “How it works” guide on every screen.
- 01
One queue, every source
Booking.com, Expedia and Airbnb reviews and survey responses land in the same queue. A review republished by a partner site is counted once.
- 02
Deadlines first
72 hours to reply, or the channel's deadline if it's shorter. The on-time reply rate reads overall and channel by channel.
- 03
Sentence by sentence
“Spotless room but endless check-in”: two sentences, two topics, two sentiments. 7 domains, 27 topics, in French, Arabic, Darija and English.
- 04
The stay behind the review
Each review is linked to its booking: dates, room type, rate, segment. You know who is speaking, and about which stay.
- 05
Teams, not culprits
Each ticket goes to the team its topic points to: front desk, housekeeping, maintenance, F&B, leisure, management. Never to one person.
- 06
Guided replies
Thirty templates by situation and language, suggested from the review's score and topic. Brackets mark what's left for you to write.
- 07
Your market, side by side
Your score, volume and star split against the competitor hotels you choose, month after month.
- 08
Honest numbers
Compared with last year, or not at all. Under five responses, no score: the sample stays visible, never a misleading figure.
Post-stay surveys
Guests who never write a review have an opinion too.
The Iris questionnaire goes out after check-out, in your hotel's name, in French, English or Arabic. One screen at a time, one mandatory question — by email, link or QR code.
- —Sent automatically after check-out, from the bookings in your channel manager or PMS
- —Every guest left out has a written reason: cancellation, no-show, no address, recently surveyed
- —Response rate is measured on invitations actually delivered
- —The headline indicator: the share of guests who give you 9 or 10
- —Outlets, amenities, brand promise: the questionnaire adapts to your property
How it works
Three moves, every morning
Iris tells the same loop on every screen: read, act, watch what moves.
- 01
Connect
Iris switches on for your Bridg_ property. Reviews arrive by themselves through your channel connection; those already received are picked up on day one.
- 02
Act
The queue tells you what to handle first. You reply from Iris, the reply goes out to the channel, and the ticket closes on time.
- 03
Measure
Topics, domains, compliance, last-year comparison: you see what moved, and where to act.
The difference
From enduring your score to steering it
What changes the day Iris opens the queue.
Without Iris
- ✕Reviews read at random across extranets
- ✕Replies late, sometimes never
- ✕A score that drops with no explanation
- ✕Questionnaires never typed in
With Iris
- A queue sorted by priority and deadline
- Every delay visible, channel by channel
- The topics that push your score up or down
- Online surveys, analysed as soon as they're answered
Who it's for
One queue, four readings
Management
The home screen says what moved: to read, to handle, to analyse.
Front desk & teams
Each team sees its tickets, its deadlines and the topics that concern it.
Quality
Compliance by channel, topics, monthly tables and CSV exports.
Groups
Every property ranked, and the ones slipping flagged.
Ecosystem
Connected to your channel manager
Same account, same properties, same bookings: Iris reads the stay where Bridg_ already holds it — and surveys go out from yesterday's check-outs.
- BookingsStay context
- OTA reviewsTickets
- Yesterday's check-outsSurveys
At a glance
Iris on one page
Iris Insight by Bridg_ (“Iris”) is guest review and online reputation management software for hotels. It turns every review published on Booking.com, Expedia or Airbnb, and every guest satisfaction survey response, into a ticket with a priority, an owning team and a 72-hour reply deadline. Iris is published by Bridg_, the Algerian company behind the Bridg_ channel manager, and hosted in Algeria.
Last updated
- Category
- Cloud (SaaS) software for hotel guest review and online reputation management
- Publisher
- Bridg_, maker of the Bridg_ channel manager — Algeria
- Built for
- Independent hotels and hotel groups: management, front desk, quality
- Sources
- Booking.com, Expedia, Airbnb, post-stay surveys, CSV import — Google Business Profile on the way
- Reply deadline
- 72 hours, or the OTA's deadline if shorter; an untreated ticket turns overdue on its own
- Analysis
- Sentence by sentence: 7 domains, 27 topics, in French, Arabic, Darija and English
- Surveys
- After check-out, by email, link or QR code; headline metric: the share of 9 or 10 scores
- Interface languages
- French, English, Arabic (right-to-left)
- Access
- Web application, in the browser
- Requirement
- A property on the Bridg_ channel manager
- Hosting
- In Algeria
- Pricing
- On request, after a demo
FAQ
What we get asked
What is Iris Insight by Bridg_?
Guest review management software for hotels, published by Bridg_ in Algeria. It brings Booking.com, Expedia and Airbnb reviews and survey responses into one ticket queue, and tracks the priority, team and reply deadline of each.
How is Iris different from a classic online reputation tool?
A classic tool collects and displays reviews. Iris turns them into work to do: every review becomes a ticket owned by a team, with a deadline, that turns overdue on its own if nobody answers. The score is explained sentence by sentence, topic by topic, and the review is matched with the guest's booking.
Do I need the Bridg_ channel manager?
Iris switches on for a Bridg_ property: your channel manager's connection to the OTAs brings in the reviews, and your bookings give them their context. Surveys can also be shared by link or QR code.
Which review sources are supported?
Booking.com, Expedia and Airbnb through your channel connection, plus your survey responses and imported responses. Google Business Profile is on the way.
Can I reply to reviews from Iris?
Yes. The reply goes out to the channel from the review page, in the language you choose, and the ticket moves to “Responded”. Templates by situation save you time.
Does Iris understand Arabic and Darija?
Yes: analysis runs sentence by sentence in French, Arabic, Darija and English. The interface and the questionnaires are available in French, English and Arabic.
Who sees what?
Access follows your Bridg_ account permissions, property by property. Tickets are assigned to teams, never to individuals.
Where is the data hosted?
On Bridg_'s infrastructure, hosted in Algeria, like your channel manager.
How much does Iris cost?
Pricing depends on your property and is given on request, after a demo on your own reviews.
Your guests are talking to you.Answer them
A demo on your own reviews beats any brochure. Let's talk about your property.
- Hosted in Algeria
- Français · English · العربية
- Connected to your channel manager